Get everything you need to fix your messaging and start driving sales…fast
I built my businesses from $0 to $1,200,000 a year. And I did without a big team or a financial safety net (and as a new mom). How? By selling PAINKILLERS 💊
I’ve learned what works—and what doesn’t—through painful trial and error.
I created PAINKILLER 💊 so you can avoid the f*ck-ups and figure out how to sell products people want to buy.
PAINKILLER is the messaging course for time-crunched online entrepreneurs
Get clear on how to fix your crappy messaging and drive more sales—FAST.
In just 3.5 days (for real), you’ll have a complete messaging strategy and shiny new copy to start testing.
Step 1: Discover Why People Buy PAINKILLERS
Marketing trends and tactics change fast. Human nature doesn’t.
Think you know who your competitors are? Think again.
Learn how to identify your direct and indirect competitors, then do a blazing-fast competitive analysis so you learn what works, what doesn’t, and how to stand out.
Step 3: Master Your PAINKILLER Positioning
Find out how to position your product as the must-have, painkilling solution—even in a saturated market.
You’ll start by making assumptions about the best positioning strategy. Then you’ll gather insights from real buyers to cement your positioning strategy.
Step 4: Find Your Best-Fit Buyers
Step 5: Do Fast-As-F*ck Buyer Research
No customers to talk to? No problem.
Every potent and persuasive message contains at least 2 of 8 possible inputs. Think of these inputs as your “active ingredients”.
Like in chemistry, you’ll skillfully select your active ingredients, then learn how to combine those ingredients so your messaging evokes an explosive reaction from target buyers.
Step 7: Craft Direct-Response Copy (that makes people reply and buy)
Armed with real buyer insights to guide you and a shiny new messaging strategy, You’ll write direct-response copy to test—think a social post, DM, email, ad headline, etc.
You’ll test your new messaging in the real world so you can see it working.
The goal? No more confusion or indifference. Lots more sales.
Is PAINKILLER right for you?
- You’re building an online business to fuel your dream lifestyle
- You sell an info-product, DTC product, or productized service
- You’re confident in your solution but can’t find the right words to describe its value
- You’re pouring tons of time into content, ads, sales pages, and emails that *aren’t* turning browsers into buyers
- You don’t have a clear answer to the all-important question: “Why someone should buy from YOU instead of a competitor?”
- You have an upcoming launch, and you’re terrified you’ll hear crickets (again) when doors open
- You understand that this course is a tool and you need to actually use it to get results
- You have integrity and genuinely care about making your buyers’ lives better
You’re NOT a good fit for this course if:
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